The Chef Alliance is proud to announce that Bell Sympatico will be offering Chef Experiences* as Grand prizes in a Canada-wide promotion in March 2010.  See here for more details. The 4 Grand Prizes will be for 3 Course In-Home dinner parties for 8 people.  In each event, the Chef will design a custom menu based on consultations with the client, and will then shop for the freshest ingredients, attend at the client's home with these

The Chef Alliance, the world's largest association of personal chefs and caterers, announces a strategic alliance in 2010 with the Good Food Festival, Toronto.   The Festival, now in its 18th year, runs from April 23rd to 25th 2010, at the International Centre, Mississauga, Ontario, Canada. The Chef Alliance is the only Personal Chef organization in North America that has attained the partnership of such a prestigious

The Chef Alliance is pleased to announce their partnership with Van Houtte Coffee in a second national promotion. The Chef Alliance will be providing 3 lucky winners with a once-in-a-lifetime opportunity to have a private cooking class with a Pastry Chef.  The Pastry Chefs will guide the Winners through the process of baking a mouth-watering delicacy, all in the comfort of the Winners' homes.  Pastries and Coffee - a match made in

The Chef Alliance is excited to announce the launch of The Seal of Approval. This program is the first of many initiatives that will aggressively promote The Chef Alliance and the approved Canadian brands and products that meet The Seal of Approval Criteria. The Seal of Approval is only granted to products that have been tested by a committee of members of The Chef Alliance, assuring quality and standard in their product category. The launch

Get the VIP treatment at your own house party, and have the chance to win a gourmet dinner for 4! The Chef Alliance has teamed with House Party Buzz, Inc. to offer the grand prize for attendees at their first house party, scheduled for October 3rd 2009.  House Part Buzz invites you to host a party and get sneak previews of the best TV shows, the latest products, free stuff, and special offers.  For the first House Party, the selected

The Chef Alliance has launched its new Loyalty Rewards program, offering an endless number of Chef Experiences as rewards. "We are currently working with a number of companies across Canada to introduce Loyalty Rewards programs as a way for businesses to retain existing clients and bring on new clients," commented CHEF Sonia, The Chef Alliance's President. "No longer a domain for the street-level stores, we are working

The sale of Gift Cards has exploded in the retail market in recent years, easing the stress of gift-givers to find the perfect present, and giving the recipient more flexibility to choose a gift that suits their interest. The Chef Alliance, which has offered gift cards for Chef Experiences through Shoppers Drug Mart, RBC Visa, Hbc, Try That, Walmart Canada to name a few, has launched a Gift Card printing service to Chefs, allowing them to

Complimentary legal consultations for Gold & Platinum Level Member Chefs of The Chef Alliance has just been announced. "We are offering our top two tiers of Chefs the opportunity to have a half hour legal consultations with a lawyer each month, as a benefit of membership," commented CHEF Sonia, The Chef Alliance's President. "It is like having your own in-house legal counsel.  Whether you want to discuss a real

The Canadian Restaurant & Foodservice Association (CRFA) has partnered with The Chef Alliance to offer membership in the CRFA to our Canadian Gold and Platinum Level Member Chefs.  "In addition to our already extensive list of benefits and discounts that we offers our Chefs, those offered by the CRFA will help reduce the business expenses that most Personal Chefs incur on a daily basis even more.  From almost 3cents off gas

The Chef Alliance has been offering a successful range of Chef Experience gift certificates through the lifeEXPERIENCES brand in Shoppers Drug Mart since 2004. To complement the existing product line, which included a Bistro Dinner for 4 or a Culinary Adventure for 4, Chef Sonia, President of The Chef Alliance,  developed a new range of Chef Experiences to "showcase the diverse services of [her] Chefs."